WARRIOR POETS
Love  ·  Truth  ·  Faith  ·  Grace  ·  Humility  ·  Bravery
“Blessed be the Lord my strength, which teacheth my hands to war, and my fingers to fight.”
Psalm 144:1  — KJV
Mark system
Quill-blade
House
Lambda
Gant’s line
A.T. mark
From the book · reads as a sight
真
理
子
真理子
Child of Truth · never in English
Typography — the thesis, set in type
WARRIOR
Anton — display, headlines, line names
Poet
EB Garamond — scripture, verse, long form
SPEC / LABEL
Barlow Condensed — specs, tags, utility
Palette
Sand
Taupe
Mushroom
Olive
Concrete
Black
Navy
Brass
Oxblood
The six pillars — they are the Anno Testimonii line, one shirt each
LOVE
“Greater love hath no man than this…”
John 15:13 · arms wide
TRUTH
“I will set a plumbline in the midst…”
Amos 7:8 · also carries 真 Makoto
FAITH
“an anchor of the soul, sure and stedfast.”
Hebrews 6:19 · also carries WTF
GRACE
“my strength is made perfect in weakness.”
2 Corinthians 12:9 · the break, bridged
HUMILITY
“to walk humbly with thy God.”
Micah 6:8 · point laid down
BRAVERY
“Be strong and of a good courage…”
Joshua 1:9 · the Λ, shared with Gant’s line
The mission is the business
Fighters get a few good years and then a cliff. So the athletes own a share of the brand they build — the creator pool is the point of this company, not a perk bolted to the side of it. The people on these shirts own the company that prints them.
No foundation of our own · giving runs through ImaginAItion Foundation, or straight to a cause already doing the work